An audience first strategy aligns all aspects of your marketing activity to the needs of your audience and then to the goals of your business.
Join this webinar hosted by That Someone and leave feeling more confident on how to define your business KPIs based on first understanding the who, what, where and why of your target audience.
Key Takeaways: ^Understand your the nuts and bolts of audience-first marketing ^Top tips on how to define and segment your audience groups, creating audience personas ^Establish an audience journey through content on your online marketing channels
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